ART DIRECTOR
A great, fully-baked idea has the power to improve things, but before it becomes great, it starts out half-baked.
We showcased some of the half-baked ideas Subway drew up before they arrived at the fresh, fully-baked changes they're making to continuously improve.
On Subway's social channels we asked followers to submit their own ideas using the #FullyBaked hashtag. At the end of the contest we selected a winner and 3D printed their invention.
Agency: 360i
WEB VIDEOS / GIFS / 3D PRINTED INVENTION